Getting engaged – How to build relationships with fans that stand the test of time What does the term 'fan engagement' mean to you?Based on this, on a scale of 1-5 (1 being not very well, 5 being extremely well), how well do you think the sport industry engages fans? 1 2 3 4 5 Please can you give one or two examples of good lockdown engagement initiatives from sports organisations?Do you have any similar examples from organisations outside the industry?Do you have any specific questions for our Q&A panellists Zarah and Sujit?
